by Kate Eichhorn
A concise introduction to content and the content industry, from the early internet to the Instagram egg.
From the time we roll out of bed to check overnight updates to our last posts, likes, and views of the previous day, we’re consuming and producing content. But what does the term “content” even mean? When did it become ubiquitous? And at what cost? In this volume in the MIT Press Essential Knowledge series, Kate Eichhorn offers a concise introduction to content and the content industry, examining the far-reaching effects content has on culture, politics, and labor in a digital age.
Eichhorn traces the evolution of our current understanding of content from the early internet to the current social mediaverse. The quintessential example of content, she says, is the Instagram egg—an image that imparted no information or knowledge and circulated simply for the sake of circulation. Eichhorn explores what differentiates user-generated content from content produced by compensated (although often undercompensated) workers; examines how fields from art and literature to journalism and politics have weathered the rise of the content industry; and investigates the increasing importance of artists’ “content capital”—the ability of artists, writers, and performers to produce content not about their work but about their status as artists.
Series Overview: ACCESSIBLE, CONCISE, BEAUTIFULLY PRODUCED BOOKS ON TOPICS OF CURRENT INTEREST. Written by leading thinkers, this series delivers expert overviews of subjects that range from the cultural and the historical to the scientific and the technical. Synthesizing specialized subject matter for nonspecialists and engaging critical topics through fundamentals, each of these compact volumes offers readers a point of access to complex ideas.
Paperback | 192 pages | The MIT Press | 2022
In stock (can be backordered)